This new thing cars have nowadays

Cars, nowadays, have this new fangled thing that no one seems to know how to use properly. They're called HEADLIGHTS. For some reason, a majority of people seem to think that the sole purpose of headlights is to allow you to see at night. A majority of people are incorrect.

I'm not saying that headlights don't help you see better at night. However, headlights do help other drivers see you better in non-ideal conditions. What does this mean? It means that, on days when it is rainy or foggy or snowy, your car's headlights make it easier for the other drivers on the road to see your car. How many times have you been driving in the rain when, all of a sudden, a grey car without his lights on comes out of nowhere almost causing an accident? I'm sure it's happened more than once.

Let me say this once again:

Your Headlights Are Not For You.

Please, in the future, unless it is a bright sunny day outside, just turn on your headlights. Hey, even when it is bright and sunny outside, turn on your headlights. It will help you get into the habit of turning them on when it's gross out. You will make everyone on the road a lot safer.

Thank you.

(Fact) Check Yourself!

Everyone has that Facebook friend. The person that shares every homeopathic "cure" they see, whether or not it actually works. But it doesn't stop with people talking about the healing properties of pineapples. Thanks to people not fact-checking things before sharing them, some people actually believe that Mr. Rogers was a NAVY seal before starring on his television show or that any number of celebrities died prematurely. The question is - why don't any of these people fact check the information before sharing it? Here are some easy ways to check if that fact you are sharing is correct.

  1. Google it. Everyone has access to Google. I bet you even have it on your phone. Simply type a few keywords into the search engine (for example: "pineapple cough") and you will likely find the answer quickly.
  2. Snopes.com. Run by a husband and wife team, the website specializes in debunking urban myths. This is one of the best fact checking sources around.

Honestly, these are your two best sources. There are some other, smaller, website around (like Truth or Fiction) but they aren't as established as Snopes.

So, before you click on that share button, make sure you check yourself before you wreck yourself. (Yeah, I went there.) And feel free to check other people. Sure, they may get angry that someone showed their gullibility but maybe they will think twice before blindly sharing. After all, knowledge is power.

So You Want To Be A Reviewer

When people hear the word "reviewer," the first thing they think of is "free stuff." While you can sometimes get free stuff, that isn't always the case. And a lot of times, that free stuff isn't stuff you actually want. Still want to be a reviewer? Read on!

Whether you have a blog or a vlog, the road to reviewing is the same. Since companies want their product to be seen by the largest amount of people possible, they tend to want to work with established reviewers. But how does someone become established? 

The first step is to figure out what you want to review. Would you like to review baby products or would you prefer to  talk about dog toys? Perhaps your love of movies pushes you into becoming a movie reviewer. It's OK if you don't have a specific niche. Just keep in mind that a more general website might not have as large an audience as one dedicated to a specific topic. 

Once you have your niche in mind, just start reviewing things. Talk about things you already own or things you recently purchased. Talk about that item your best friend uses every day. This is where a majority of reviewers begin. If it's stuff you already own or you are already going to buy, you might as well take advantage of the situation and talk about it! 

Here is where the difficult part begins. You need to get your reviews seen by people. While cross-posting (posting your content on different platforms) sounds like a great idea, you want people to visit your site. Instead of posting your entire review on Tumblr, post the first paragraph and a link to the rest of the review. This won't work for reviews on Amazon, where you will need to post a full review, but you can put a link to your blog at the bottom. And make sure you are posting links to all of this on Twitter, Facebook, Instagram, and other social media sites. 

Becoming an established reviewer doesn't happen overnight. If you need to find some additional items for review, you can try websites like Tomoson, BzzAgent, or Influenster. There are quite a few websites out there looking to connect companies with bloggers. Do some research to find the ones that fit your style. 

When you have a decent following, you can create a media kit for your site. A media kit is a one- or two-page document that tells a company who you are and who your audience is. (My media kit can be found on my contact page.) Once your media kit is ready, you can send it out to companies to see if they will partner with you.  Don't be discouraged if you don't hear back from them. Companies have a lot of people contacting them. They can't reply to everyone. 

And there you have it. You are a reviewer. I know, it seems much more difficult but it's not. Just make sure that you are in it because you love it and not for the free stuff. Your reviews will definitely suffer if you are reviewing things you don't care about.